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Home > Franchises > Beef `O'Brady's
Beef `O'Brady's
A franchisee is a powerful and effective process that includes the marketing, sale and distribution of products as well as services. Experience of the franchisor and the goodwill of the brand are the vital attributes of a successful franchisee. The franchisor licenses the trademarks and techniques of doing business and performs the distribution of products or services through his associated dealers. Beef `O'Brady's was founded in 1985 and open franchising in 1998. Franchisor has 22 employees and 3 employees in franchise department. Beef 'O' Brady's is a national chain of family sports pubs that achieve its success by building relationships with the local schools, youth sports leagues and other community organizations in each and every Beef 'O' Brady's neighborhood market. Opening 38 new restaurants in 2004 alone, Beef `O’ Brady’s is on the fast track to national growth. By the end of 2005, 50 new locations are set to open bringing their total to 210. Ironically, despite what the name implies, Beef 'O' Brady's is actually best known for its Buffalo-style chicken wings. In the early days of its inception, founder Jim Mellody tried featuring several different beef menu items, but soon found that his customers loved his recipe for Buffalo-style chicken wings.
Beef 'O' Brady's menu also features a variety of healthy choices, including an array of salads, such as its popular grouper salad. Beef’s also serves chicken fingers, a variety of sandwiches including a Buffalo-style chicken sandwich, baskets, such as fish and chips and fried shrimp, a new half pound steak burger, the kid appeal of this unique concept is reinforced by a very moderately priced kids menu and video games. The total investment for this franchise varies from 320,000 to 620,000 dollars. Franchise fee is 35,000 dollars. The ongoing fee is 4 percent. The term of agreement is of 10 years and is renewable. The company was ranked 170 in 2006, 128 in 2005 and 384 in 2003 in franchise 500 ranks.
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