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Home > Franchises > Duraclean Int'l.
Duraclean Int'l.
A franchisee is a powerful and effective process that includes the marketing, sale and distribution of products as well as services. Experience of the franchisor and the goodwill of the brand are the vital attributes of a successful franchisee. The franchisor licenses the trademarks and techniques of doing business and performs the distribution of products or services through his associated dealers.
In 1930, Irl Marshall Sr. opened The Home Service Co., parent of Duraclean International Inc., in Racine, Wisconsin. The company originally offered mothproofing service, but eventually switched to upholstery and carpet cleaning. In 1943, the Marshalls began franchising. Today Duraclean has expanded its services to include drapery cleaning, ceiling cleaning, fire and water damage restoration, deodorization, fabric protection and janitorial services.
The initial package that a new Duraclean Franchisee, in the United States, receives contains training, cleaning solutions and equipment to perform Water Restoration, Carpet and Rug Cleaning in addition to basic furniture cleaning. The franchise fee that is part of the initial investment unlocks the world of Duraclean. No additional franchise fee need be paid to offer any of the additional Duraclean Services. An equipment package and training fee are the only costs associated with any of Duraclean’s add-on services. Since approximately 8,500,000 residences, in the United States, have cleaning done each year, you can tap into this huge residential carpet cleaning market. Total investment for this franchise is 32.600 to 88.9900 dollars, franchise fee is 17.500 dollars, and ongoing royalty fee is 2 to 8 percent. Term of agreement is of 5 years, renewable. They ranked number 330 in Entrepreneur magazine from 2002 to 2006 in franchise 500 rank in 2006. America's Top Global Franchises number 109 in 200, number 97 in 2005, and number 103 in 2004.
In superior service to their customers, their community and to each other as members of The Dwyer Group family and counting their blessings every day in every way. Their success is the result of clear, cooperative, positive thinking. They are continuously striving to maximize internal and external customer loyalty and making their best effort to understand and appreciate the customer’s needs in every situation.
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