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Primrose School Franchising Co.

A franchise agreement takes place when the concerned parties involved are bound together through certain contractual provisions. This is an arrangement whereby someone with an idea for a business, the franchisor, sells to another person the franchisee the rights to use the business's name, sell a product, or provide a service to someone else. A franchise agreement will usually specify the given territory the franchisee retains exclusive control over the area protection, as well as the extent to which the franchisee will be supported by the franchisor.

Primrose School Franchising Company is an educational child-care facility company. Founded in Atlanta in 1982 by Paul and Marcy Erwin, Primrose Schools revolutionized the concept of child care, making education a key part of the service in an era when all-play and nothing but play was the accepted norm. Only a handful of child care companies were franchised in the late 1980s, a period when the child care industry was dominated by independent businesses. It started franchising since 1988. The high standards required by the Primrose brand were also a scarcity in the franchise field, where there were few premium-qualities, premium-price companies. Franchising was mainly a low-end category, where volume was the business approach.

Primrose School Franchising Company believes that as a successful professional, you might be at a point in your career where you would like to improve your quality of life, gain independence and make an important contribution to your community. And while money is not everything, Primrose can also provide strong financial rewards. More than one hundred Primrose franchisees are enjoying the financial benefits of a proven, meaningful business and the fulfillment of bringing balance to the lives of the children and families they serve.

All franchisees are required to be hands-on managers in the schools on a daily basis rather than simply investors, which is vital to maintaining quality control. Almost half of the franchisees started out by having their own children in the system and 31 percent of Primrose franchisees have two or more schools. The costs and fees include total investment of $260000 to 320000, franchise fee is $60000. The company’s ranking in Franchise 500 is 188 in 2006, 264 in 2005, 294 in 2004, 286 in 2003 and 435 in 2002.

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