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Rita's Franchise Co. LLC

A franchise agreement is made when the concerned parties involved are bound together through certain contractual provisions. This is an arrangement whereby someone with an idea for a business, the franchisor, sells to another person the franchisee the rights to use the business's name, sell a product, or provide a service to someone else.

Rita Franchise is specialized in Italian ices since 1984 and has been extremely successful. In 1992, they added Rita’s old-fashioned Frozen Custard to their menu after test marketing the product. Their Gelati and Misto Shakes have been successful enhancements to their menu. Rita’s is the nation’s largest Italian ice franchise with more than 370 stores open and plans for having more than 400 by the end of the year. As one of the 25 best franchises to purchase as listed by the Wall Street Journal, they were also the only dessert franchise on the list. Rita’s Water Ice Franchise Company is growing and plans to open 1,500 stores by 2010.

Also, this Franchise agreement usually specifies the given territory on which the Rita franchisee retains exclusive control over the area protection, as well as the extent to which the Rita franchisee will be supported by the franchisor.

Rita's Franchise Co. LLC franchisor has 43 employees, 9 employees in franchise department. They provide good service include Italian ice, frozen custard, gelati, soft pretzels service. Above all they have some costs and fees that include total investment of $166.3K-347K, franchise fee of $30K. The ongoing royalty fee is of 6.5 percent, the term of agreement is 10 years with renewal fee of 50 percent of current franchise fee. For their excellent service they achieved good position where they were positioned franchise 500 ranks 125 in 2006, rank 115 in 2005, rank 102 in 2004, rank 121 in 2003 and 144 in 2002.

Rita's features Ices, Cones, Shakes and other Cool Stuff. Rita's Italian Ices are made fresh daily and available in more than 30 different flavors. They produce the highest quality with reasonable priced products in the frozen dessert market. They also offer friendly service in a family-oriented environment which satisfies customers and builds brand loyalty. They are the leader in their industry by following a planned expansion through retail outlets, operated by a family of dedicated people.

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