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Home > MLM > Living Scriptures, Inc
Living Scriptures, Inc
Living Scriptures, Inc is a MLM, a multi-level marketing based operating business structure which unites direct marketing with franchising where individuals as an independent contractor associate directly with a parent company. These individuals are reimbursed based on their sales of products or service, as well as the sales achieved by the people they bring into the business. Living Scriptures, founded in 1974 in Ogden, Utah by Jared F. Brown and Seldon O. Young, originally sold audio cassette dramatizations of the Bible called the Family Hour. In 1976, Brown and Young developed the telemarketing pioneer Nice Corporation. They were the first to design a computerized system based on telemarketing, building the largest telemarketing company in the USA. In 1988, Nice Corporation was sold to Cincinnati Bell. You may know it today as Matrixx Marketing Inc., or more recently Convergys. This sale allowed their expensive development of the animated videos from the scriptures and has progressed to an LDS-oriented entertainment media business, featuring, along with the scripture animated stories, live-action docudrama productions, as well as dramatized audio tapes, Compaq disk, music and books. Many television shows contain messages that directly contradict what Latter-day Saint parents want their children to believe. It can make an LDS parent feel helpless. You try to create a clean home where the Spirit of the Lord can dwell, and then someone turns on the television and it's as if the world has a pipeline into your family room, pumping sludge all over everything.
Parents usually deal with television negatively, monitoring television ratings, limiting viewing time or by denying it altogether. Some of the family friendly cable channels offer a selection of shows that are less harmful, often by reviving TV series and movies from more innocent times in their past. Even these programs, while replacing bad programming, aren't teaching the stories that should be important in the lives of LDS families. They are committed to excellence in service and a goal to build up solid and lasting relationships.
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